Indiana Jones & The mediaRAIN

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Thursday, May 22nd, 2008

Today was our “client appreciation” meeting. Translated: a good excuse to watch a brand new movie, Indiana Jones & The Kingdom of the Crystal Skull. We rented out the whole Scera Theater and hosted our clients, friends and employees to an early premier of the new Indiana Jones movie.

Dave Nibley welcomed everyone and played a little trivia game for amazing prizes, like the Mr. Indiana Jones Potato Head. We handed out some great t-shirts. There were some with “make it rain” on them. Those were the most popular. Then there were two others, one with “ask me if your website sucks” and “Does this UI make my app look big?” Of course the last two were a little more of a programmer focused motif. But still very fun!

We had a lot of mediaRAIN clients show up, over 200 people total! Huge thanks to all of our clients for making us have such an amazing last year!  It was a great mix of people.

Documenting Your Code for Fun and Profit

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Thursday, May 22nd, 2008

When writing code for a project, the developer writing the code has a pretty good idea (usually) of what’s going on in their code. However, there are many times where a new developer is brought on to a project in the middle of development, or is asked to go back and fix some bugs in an older project. There are also several times where the developer who actually wrote the code needs to go back and look at something they wrote days, weeks, or even years ago, and will need to know what’s going on in that project’s code.

As developers working on projects, especially large and complex projects, knowing what’s actually happening when you look at the code for a project is essential. We’ll be talking about how you can work around these issues by writing cleaner, self-documenting code (yes, it’s possible), and how to use some tools to help generate documentation that can easily be referenced by those developers working on a project.

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The New Guy (One of Them)

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Monday, May 19th, 2008

Mark Stevenett joins mediaRAIN as director of marketing and business development after having spent the last eight years as account supervisor at Love Communications principally overseeing the firm’s health and human services accounts. Mark was instrumental in developing nationally recognized media campaigns for Utah’s The TRUTH Anti-tobacco campaign and has spoken at national and international anti-tobacco conferences.

Mark has overseen the development, production, and implementation of extensive media campaigns for the following Utah Department of Health accounts: the Utah Cancer Action Network’s Colon and Prostate Cancer campaigns, the Heart Disease and Stroke Prevention campaign, the Breast & Cervical cancer campaign, and the HPV campaign.

In addition to his expertise in social marketing, Mark has handled several retail accounts including University Health Care, Papa Murphy’s Take ‘N’ Bake Pizza, and Comcast while developing and implementing media and PR strategies for each.

A Brigham Young University graduate and a current instructor at BYU teaching Social Marketing, Mark brings to mediaRAIN a strong background in marketing and sales, media, grassroots events and promotions, and public relations.

“On Deck”

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Monday, May 12th, 2008

According to Wikipedia:

“The player currently batting in a game is said to be at the plate, at bat, or up to bat (shortened to up). To keep the game moving at an orderly pace, the next batter due up waits to take his turn in a circle (actually marked or imaginary) between his team’s dugout or bench and the batter’s box, and is said to be on deck, with the circle known as the on deck circle. The player in the batting order after the on deck batter is said to be in the hole.”

Just thought I’d clear that up. And to quote Michael Scott: “Wikipedia is the best thing ever. Anyone in the world can write anything they want about any subject, so you know you are getting the best possible information.”

That is all.